Rebekka Bay Appointed Marimekko's creative director and member of the management group
Bay has today resigned her position as a member of the Board of Directors of the Marimekko
Rebekka Bay has today been appointed Marimekko’s Creative Director and a member of the Management Group. She will start in the position on 1 September 2020. In connection with the appointment, she has today resigned her position as a member of the Board of Directors of Marimekko.
“I am extremely happy that the internationally recognized Rebekka Bay will join us in strengthening our global growth story. Rebekka is a visionary creative leader with a unique ability to combine a strong creative vision with commercial thinking. In Marimekko, we have already for several years successfully modernized our brand and developed collections to appeal to a broader global audience. Rebekka is well acquainted with Marimekko, and her versatile international experience and knowledge of the Asian markets will support our creative community in developing the appeal of our collections even further,” says Tiina Alahuhta-Kasko, Marimekko’s President and CEO. “We believe, that Marimekko’s mission to bring joy to the everyday lives of people is now more meaningful than ever. Timeless and sustainable design thinking has been in our DNA since the beginning. With Rebekka’s visionary approach we can further reinforce our international competitiveness,” Alahuhta-Kasko continues.