A-line, straight and fit & flare – the Marimekko archetype silhouettes tried and tested by Eloise Jaksic
To make the getting dressed game feel like a breeze, we proudly introduce the new Marimekko archetype silhouettes, featured in our dresses, skirts, and blouses. We invited Eloise Jaksic to style our archetypes in her way.
The best news is that the new Marimekko archetype silhouettes don’t have an expiration date and are therefore a great way to build a sustainable signature style. But how to get started in refining your wardrobe? Narrating your style and preferences in words is a great way to define the archetype you’re most comfortable with.
Recognising the different silhouettes that best compliment your figure and personality is a quintessential part of building a signature style. The three new archetypes are modernised versions of the iconic Marimekko dress shapes we’ve been presenting through the decades – the reason our empowering, beautifully airy pieces have become so loved around the world. We asked digital content and lifestyle creator Eloise Jaksic to style the archetypes in three different ways.
“Modular thinking is part of Marimekko's profound take on responsible and timeless design. he best part is they can be worn countless different ways. There are literally so many options. ”
– Eloise Jaksic