Marimekko's spring 2016 collection is the first Marimekko collection created from scratch under my direction. While updating the range, I also wanted to build on the unique, timeless heritage of Marimekko. I was inspired by the work of four strong, visionary women who have had a lasting impact on the Marimekko aesthetic: the company founder Armi Ratia and designers Maija Isola, Vuokko Eskolin-Nurmesniemi and Annika Rimala.
The collection is a tribute not only to them but also to all the strong women of today.
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