The
spontaneously painted stylised flowers in the Vikuri (unruly) pattern evoke
summer and freedom and encourage you to take a chance and depart from familiar
paths.
In Erja Hirvi's
prints, everyday reality and imagination combine to form strong, colourful stories.
Her designs are often inspired by cities, gardens and her travels.
"When I'm
designing, I love listening to music. As a DJ, I play all kinds of music, but I
still make sure different tracks work together. Whether you're choosing music
of designing a pattern, you always need a sense of rhythm."
— Erja Hirvi
Embrace the fresh florals
Embrace the fresh florals and update your wardrobe for
the new season.
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