Marimekko's bold prints as a part of Target's Anniversary Collection
Target, one of the largest retail chains in the United States, has announced an Anniversary Collection celebrating 20 years of Design Partnerships. Marimekko's bold prints will be a part of the collection, scheduled to drop at Target stores and Target.comin the United States on September 14th 2019.
Target celebrates the 20th anniversary of its design partnerships, Design for All, by bringing back some of the most-loved products from twenty iconic design partners. Marimekko's original partnership with Target in 2016 was inspired by the Finnish summer – a season so short and sweet that it encourages everyone to celebrate and share each moment. The iconic prints in the Marimekko for Target collection were all by the designer legend Maija Isola.
Watch the new micro-documentary released by Target to learn about the story of Marimekko and about how the Marimekko for Target collection came to be back in 2016.