Marimekko’s design philosophy and operations have for 70 years been based on longevity. We want to offer timeless, functional and long-lasting products that will bring joy for generations to come.
We want to be at the forefront of continuously developing more sustainable products and practices. Therefore, we’ve raised our sustainability goals to a new, distinctively more ambitious level – for ourselves and our entire value chain.
These three principles guide us on our journey towards a better tomorrow:
Timeless design brings joy for generations to come
Our ambition is that a Marimekko product is never thrown away but will be passed on from one user to the next and finally, recycled into new materials and products. Marimekko is not about trendy fashion – we focus on timeless and long-lasting design that brings joy for generations to come.
Positive change through fairness and equality
We promote equality and fairness towards everyone and everything. Our objective is that our entire value chain will be built according to this principle. We aim at full transparency all the way to raw materials and commit to driving positive change through industry collaborations.
The products of tomorrow leave no trace
We want to leave no burden for the coming generations. We believe that, in the future, timeless and sustainable products will be made in balance with the environment, in line with the principles of the circular economy. We continuously drive innovation in technologies, materials and business models through collaborations to push our industry forward and reach our goals.
We have started several projects to reduce emissions substantially within our entire value chain – we aim to align our emission targets with those of the Paris Agreement on climate change.
We commit to reducing the environmental footprint of our textile materials by 30% (calculated using the Higg Material Sustainability Index) by 2025. This is achieved by using more sustainable materials, for example organic and recycled alternatives. Through new material technologies, we aim to reduce our footprint even further by 2030. As a result of continuous reduction of our greenhouse gas emissions and offsetting of the remaining emissions, our own operations are carbon neutral as of 2020.
In addition, we aim to
–reduce emissions from our own operations by 40% by 2025
–reduce the emissions of logistics by 50% per kg of goods transported by 2025
–reduce water usage by 50% per kg of textile material by 2025.
You can follow our progress on our Instagram and company.marimekko.com.