On top of the Pre-Spring 2021 collection, the presentation featured a selection of vintage gems from past decades as a nod to Marimekko’s commitment to truly timeless design.
The presentation also served as a tribute to Marimekko’s unique community and spirit, as staff members across the organization participated in the presentation choreography.
Marimekko kicked off its 70th anniversary year 2021 by presenting its Pre-Spring 2021 collection digitally at Copenhagen Fashion Week.
The digital presentation filmed in Marimekko’s textile printing factory in Helsinki originally aired on Wednesday August 12th 2020.