Generation after generation, Marimekko speaks to women by sharing garments that tell tales. For our fall/winter collection, we looked back to the ancient form of shadow play. We flirt with proportions and shapes, easing and exaggerating forms and prints.
Painting on the floor, the artist glanced at a curtained window. The sun was shining, and the wide folds of the curtain formed wavy shadows on the fabric. The idea for the Lokki (seagull) pattern was born.
Founded in 1951, the unmistakable Marimekko prints have been worn as bold badges of positivity and personal empowerment. The prints come to life in Marimekko's Helsinki printing factory, a free-spirited playground of creativity.
