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Models wearing Seurassa Unikko dresses styled with Imprint bags

New arrivals

Infuse your style with joy. Each FW24 piece transitions effortlessly from everyday elegance to festive flair.

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It started with a dress in 1951 – and evolved into an empowering collection of tops, coats, skirts, knits, and more. Timeless, functional and long-lasting pieces that you’ll wear and love for years. Explore our latest arrivals!