Pre-Spring ’24
Elevate your everyday

Marimekko is all about bringing joy to people’s everyday lives through bold expressions of print and color. In 2024, we’re celebrating 60 years of our design icon, Unikko by Maija Isola. The new-season wardrobe presents timeless everyday staples with a contemporary twist, as minimalistic nuances meet thoughtful details. Mood: utilitarian and elevated, with the Unikko pattern all over!

Welcome the new season of new sartorial beginnings with the perfect blend of sensual femininity and practical sophistication. Putrido knitted dress + Imprint Work Tote.
To accompany Unikko, this season brings back a rare Maija Isola pattern Uni (dream), a layered design with a landscape-like feel. Balanssi padded overshirts + Funktio trousers.

Yumminess guaranteed: Greet the new Grathas

One of the Unikko 60th anniversary collectibles, the fan-favorite Gratha bag celebrates the occasion in padded leather with the quilted Unikko pattern and distinctive Unikko puller. Meet Soft Gratha, Baby Gratha, and Nano Gratha. A cuteness overload!

Your new pre-spring uniform comes in luxuriously soft cupro fabric. Is there anyone who can resist the ever-seductive blend of comfy and chic? Hurmaava tunic + Moreski trousers.
Want to add a little extra bounce to your stride? Combine a flowing plissé skirt with a workwear-inspired shirt. Myy skirt, Mystiikka shirt, Imprint Work Tote & Imprint Crossbody.
Unikko’s jubilee year brings us to an array of new variations of the beloved Marimekko blossom. The powerful Heijastus Unikko print depicts reflections both from the past and the future. Kaiku maxi dress.

Eyes on the archetypes

Marimekko’s take on a modular style builds on a wardrobe that consists of timeless pieces from many different collections. All our collections are built on three archetype silhouettes—A-line, straight, and fit & flare. Read more about the Marimekko archetypes in our Journal.

The new season presents a lush palette of gentle shades and bold primaries. Soft whites and creams meet sky blue, Icelandic poppy, cherry blossom, chlorophyll green, and a touch of tan, peat, and ash. Arkki knit + Jäkälä turtleneck.
We’re excited to reintroduce the much-loved geometrical Maija Isola gem, Kukko ja kana (rooster and hen) print. Make sure that you get yours! Rasteri dress + Margget headband.

Explore our current collection